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Apple's market value soared by 674.6 billion yuan overnight! Is this the charm of the iPhone 14?

Posting time:2022-12-06 00:39:33

Apple's market value soared by 674.6 billion yuan overnight! Is this the charm of the iPhone 14?

[gearbest News] before the Mid-Autumn Festival, the iPhone 14 series started pre-sale on the evening of September 9. It is reported that Apple Store and other platforms once "dropped the chain" that night, and many consumers did not grab the new machine. Every generation of iPhone plays a very important role in driving Apple’s market value, and this year’s iPhone 14 series is no exception. iPhone 14 series news on September 13th, as of the close on September 12th, Eastern Time, Apple (AAPL, stock price of $163.43, market value of $2.6 trillion) rose 3.85%, the largest single-day increase since May. In other words, Apple’s market value soared by $97.4 billion (674.6 billion yuan) overnight. Apple's market value soared by 674.6 billion yuan overnight. Before that, well-known analyst Ming-Chi Kuo conducted a survey and found that China's iPhone 14 Pro series accounted for about 85% of the order allocation, and the iPhone 14 Plus order allocation was only 5%. He believes that the two products, iPhone 14 and iPhone 14 Plus, account for about 45% of the entire series shipments, which shows that Apple's positioning strategy for them has failed. The reason for this is that the overall iPhone 14 series has not changed much this year, while the 14 Pro series stands out with its "Smart Island" design and improved configuration, and is very popular in the market.

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